Three different briefs, three different shapes of success — every number below reported from the platforms' own figures, cleaned of mis-attribution. We run Meta, Google, Pinterest, TikTok and LinkedIn; each engagement uses the mix the brand actually needs. Full case studies available as PDFs.
An early-stage Irish DTC food brand running at 1.72 ROAS. We rebuilt it as one system across Meta, Google Search and Pinterest — tracking fixed first, a research-led creative framework with 20+ tested angles, and unified reporting.
Handed over fully documented when OAC brought paid media in-house: a planned, successful exit.
A natural hair-care brand in the crowded, claim-heavy UAE market. We made creative the engine — video-first, ingredient-led, tested hard — with weekly reporting the brand could finally trust.
Return moved between 3× and 6× with the seasons across a full two-year partnership — and never fell below 3×, even after we fixed the pixel and tightened attribution.
A Serbian agri-tech brand selling €300–900 monitoring devices to a narrow, specialist audience. We built the whole system — creative, targeting and landing pages — as a two-track lead engine: a free eBook plus direct product enquiries.
On roughly €880 of spend: 447 eBook leads at €1.97 each and 28 ready-to-buy enquiries — so much demand the campaigns were paused by choice.
“Southside Social took our paid ads from something we were nervous about to a real growth driver for our DTC business. None of us had strong Meta ads experience, and they got Facebook and Instagram performing while helping us expand into new channels. It was always great working with them, clear communication, smart strategy, and a team that genuinely cared about our results.”
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